All-American Ads of the 60s -- Steven Heller, Hardcover

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All-American Ads of the 60s -- Steven Heller, HardcoverWith the consumerist euphoria of the fifties still going strong and the race to the moon at its height, the mood of advertising in the sixties was cheerful, optimistic, and at times, revolutionary. The decade's ads touted perceived progress such as tang and instant omelets "just add water" while striving to reinforce good old American values. Stars like Sean Connery, Woody Allen, Salvador Dal, and Sammy Davis Jr. endorsed everything from bourbon to

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